VALENTINE'S GIFT FROM OKHTEIN x L'OREAL PARIS IN EGYPT
L'Oréal Paris and Egyptian accessories brand OKTEIN have collaborated on a limited-edition collection featuring OKTEIN's designs on L'Oréal Paris's Matte Resist lipstick and Panorama mascara. This partnership not only blends OKTEIN's Egyptian-inspired aesthetic with L'Oréal Paris's beauty expertise but also subtly highlights female empowerment, with the OKTEIN brand itself being a successful example of women in business. The resulting collection celebrates individuality, self-expression, Egyptian heritage, and the increasing presence of women in leadership roles.